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Remain True to
Your Brand
Marketing that gets your local business noticed
without sacrificing your brand's reputation.
Go from the neighborhood's best kept secret to a local gem with Ellie.
Powerful long-term marketing strategies that engage your community and drive results. Book your worry-free consultation today and let's put our heads together to plan how we can execute your next strategy.
"the neighborhood's
local gem"
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FAQs
What is digital marketing and why does a local business need this?
Digital marketing (in short) is all of the ways a business uses the internet, phones, and computers to connect with the audience most likely to benefit from their products or services. Businesses may use email, social media, press releases, or videos (to name a few) to put themselves in front of their audience.
Without a strategic digital marketing plan, a local business will generate little to no traffic. No traffic = no customers. No customers = no business.
Book your one free consultation to plan a strategic marketing plan with Ellie. During this one-on-one, Ellie will get to know your business goals and help you create a plan to put you in front of the best customers.
Do you use AI to generate any of your content?
I do not use artificial intelligence (AI) to generate any of my content. I am often inspired by personal life experiences, business education textbooks, news articles, industry related research, and peer reviewed journals. I cite my sources where applicable.
Although I have used AI to generate content in the past, I personally will not be using any AI generated content in my work moving forward.
What is a best practice for locally marketing my small business?
Remain consistent across all of your channels. This means that every piece of information should have a look, sound, and feel that says, "this is Jon Smith Subs," even if you decided that you would post without your logo.
Many of these platforms work together. Having a well put together presentation of your business sends trust signals. In turn, your message begins to get pushed out to people who are most likely to take interest in your services.
Do I need a website for SEO?
The answer depends on your the needs and goals of your business. If you are just looking to put your face out there, you can optimize the content of your Google Business Profile and social media pages. If you are focused on building a long-term strategy and would like to keep your content organized, then yes I would recommend that you build a website.
Regularly updating your website tells your audience that you still exist and are still in the business to serve them beyond the transaction.
With many people using ChatGPT, Claude, and other AI platforms, why should I invest into a website?
People use AI for a host of reasons, including local shopping recommendations. Having an established digital presence sends signals to ChatGPT, Claude, and other AI platforms that your business is active and reliable. Is your current strategy leading to AI referrals?
How much should digital marketing services cost?
The prices of digital marketing services vary based on a range of factors from location, expertise, etc. Ellie Canty offers services for every budget.
